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My new book – An Introduction to Internet Marketing and Planning

An introduction to Internet marketing and planning

An introduction to Internet marketing and planning

After several months of work I finally finished my book and put out a press release through PRWeb. The book described Internet marketing in a way which should be of interest to small businesses wanting to explore how they can market their businesses using the Web.

The book can be purchased here.

I orginally wrote the book using OpenOffice and then transferred it to Quark Xpress where I created each chapter as a separate file. By … Continue Reading

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See my press release here http…

See my press release here http://tinyurl.com/aahrnl

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Two excellent direct marketing magazines

I read two really good direct marketing magazines: Direct and Target Marketing. The magazines’ coverage includes e-mail marketing and many other marketing related issues. What really makes them good is that they are so well written, as, I suppose, you might expect from a group of people who make a living writing copy.

Denny Hatch (in Target Marketing) and Hershell Gordon Lewis (in Direct) always write very entertaining columns that always pack a thought provoking punch. There are always several other articles that are worthy of clipping.

So, whatever sort of marketing you are in, I highly recommend … Continue Reading

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