Two excellent direct marketing magazines
martyn.whittaker
February 02, 2009
Advertising, Direct marketing, E-mail marketing, Marketing
No Comments
I read two really good direct marketing magazines: Direct and Target Marketing. The magazines’ coverage includes e-mail marketing and many other marketing related issues. What really makes them good is that they are so well written, as, I suppose, you might expect from a group of people who make a living writing copy.
Denny Hatch (in Target Marketing) and Hershell Gordon Lewis (in Direct) always write very entertaining columns that always pack a thought provoking punch. There are always several other articles that are worthy of clipping.
So, whatever sort of marketing you are in, I highly recommend … Continue Reading
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